7:40 AM
East meets West as Nigerian artiste Ice Prince Zamani releases the music video of his single: BOSS, shot in Nairobi and Lagos. The video was directed by the acclaimed video director Mr. Moe Omusa. BOSS becomes the first African music video to premiere on Jay Z’s Tidal Platform.
Watch BOSS on YouTube: http://bit.ly/20I62Va
“It’s
about levels. We are just getting better and continuing to surprise
Zamaniacs with every release. BOSS is a song for everybody – be the boss
of yourself. Be the boss of everything you do. Make boss strides. Time
for Africans to rise,” said the Chocolate City Boy, Ice Prince.
For
the release of BOSS, Ice Prince has pulled nothing but boss moves. He
has rewarded two of his fans a return ticket to Dubai in a merger with
PlayNetwork. The fans won at the just-concluded BOSS Post Your Video Singing Along, Dancing or Vibing to
BOSS competition using hashtag #BOSSBYICEPRINCE
- Kindly find BOSS single and music video artwork attached for your consideration. Feel free to share within your networks.
- For Ice Prince interviews & radio drops East Africa: contact Anyiko Owoko via anyiko@anyiko-pr.com
Entertainment & Music Publicity
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